Google Shopping and Text Search allowed us to quickly ramp up and grow sales on our Shopee store at a combined ROAS of 8.5 after two weeks.
The Challenge
Asus is an international brand that exports to different SEA markets. In SEA, Asus realized that the majority of buyers were going to online marketplaces to complete their purchase and in order to grow fast, they needed a solution to grow sales on leading marketplaces like Shopee effectively.
The Approach
Asus’s media is managed centrally for all SEA markets so it is important to have full control of the media execution and strategy. They opted for the Brand-Managed Model with Shopee and was able to get their campaign up and running within 5 business days.
The Result
Uplift based on overall store results 14 days before and after campaign activation
+24%
store traffic
8.5
return on ad spend
- MARKET
- Thailand
- PARTNER
- Shopee
- INDUSTRY
- Consumer Electronics